The big question amongst many-a-bean counter is “What is the value of a Facebook fan or Twitter Follower?” And while it’s difficult to quantify, it hasn’t stopped companies and brands from using paid media to try and acquire them.
This is just one of two places I stopped in on my way home from the office making the appeal for both Facebook fans and Twitter followers:
Now if only the folks behind Boston's Copley Place Mall marketing used Pongr to automatically make me a fan when I took this picture ;-)
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